commsLAB AG is a research-based consulting boutique offering profile-compliant solutions for a value-adding assessment and positioning of organizations.
commsLAB advises in the areas of communication, strategy and corporate profile. We support organizations with concrete and tailor-made decision criteria for a long-term profile-compliant and value-adding positioning.
Founded in 2004
commsLAB was founded in 2004. It serves private companies, nonprofit and political organizations as well as individuals who, due to their public importance, are exposed to increased reputation risks.
commsLAB serves clients in the sectors of banking, insurance, healthcare, public authorities, pharmaceuticals, telecommunications, industry and research.
Strategic Partner fög/University of Zurich
In the areas of reputation and issue monitoring, we work closely with our long-term strategic partner, the fög – Research Center for for the Public Sphere and Society at the University of Zurich.
Scientific quality standards
Together with fög, commsLAB guarantees an independent approach that is recognized in international communication research. This includes a methodology that is committed to strict quality standards and consistently integrates state-of-the-art scientific findings.
Owner, Senior Consultant
Daniel Künstle has been the managing director of commsLAB since 2004.
Prior to that, from 1994 to 2001, he was group spokesman and communications consultant for UBS and its predecessor Swiss Bank Corporation. Subsequently, he built up and headed the UBS Group unit Corporate Reputation Analysis until the end of 2004.
From the end of 2004 until the end of 2008, Daniel Künstle was Chief of Staff at the Swiss Insurance Supervisory Authority and member of the steering committee for the establishment of the new Swiss Financial Market Supervisory Authority FINMA.
Daniel Künstle has been a member of the board of trustees of the fög foundation since 2015 and is a lecturer in reputation and issue management.
Mario Schranz has been senior consultant at commsLAB since 2018.
Prior to this, he held various executive positions at the Research Center for the Public Sphere and Society (fög) at the University of Zurich, most recently as head of the institute from 2015 to 2018. He received his doctorate in 2006 with a dissertation on “Corporate Social Responsibility”.
Mario Schranz is a lecturer in the field of reputation and issue management.
Angelo Gisler has been a senior consultant at commsLAB since 2018.
Prior to this, he had already been employed at the company as a consultant for six years.
From 2004 to 2018, Angelo Gisler held various management positions at the Research Center for the Public Sphere and Society (fög) at the University of Zurich, most recently as Head of Research Partnerships.
In addition, Angelo Gisler is a lecturer in the field of reputation and issue management.
Consultant, Head of Data Analysis
Oscar Villiger has been responsible for data analysis at commsLAB since 2016 and works as a consultant.
He graduated as Bachelor of Arts in Economics at the University of Zurich with focus on Banking and Finance.
Finance & Administration
Anna Künstle has been responsible for back-office management at commsLAB as well as HR and finance since 2009.
She graduated as Master of Arts in Economics at the University of Basel.
Daniel Vogler has been a part-time Senior Consultant at commsLAB since 2018. He manages mandates for clients from the higher education sector and is the main liaison between commsLAB and the fög.
Daniel Vogler’s main occupation is Deputy Director and Head of Research at the Research Center for the Public Sphere and Society (fög) at the University of Zurich. He received his doctorate in 2020 with the dissertation «Media Reputation of Universities – Conceptualization, Constitution and Effects in Digital Media Ecosystems».
Sascha Morello has been working in data analysis at commsLAB since 2020. Before that, he worked for five years in various functions at the Research Center for the Public Sphere and Society (fög) at the University of Zurich.
He holds a Bachelor of Arts in Communication and Film Studies from the University of Zurich.
Lucas Forberger has been working in data analysis at commsLAB since 2020. Before that, he worked for four years in various functions at the Research Center for the Public Sphere and Society (fög) at the University of Zurich.
He holds a Master of Arts in Social Sciences (Major: Sociology, Minor: Philosophy) from the University of Zurich.
IT Project Manager
Pascal Düblin has been working part-time as an IT project manager at commsLAB since 2019 and is responsible for the development of customised applications.
He holds a Master of Science in Computer Science from the University of Basel.
Annie Schmidle has been working in data analysis at commsLAB since 2021. At the same time, she is completing her studies in Media Science and Sociology at the University of Basel.
Riccardo Proto has been working part-time in data analysis at commsLAB since 2021. At the same time, he is completing his studies in business administration at the University of Applied Sciences Nordwestschweiz.
fög – Research Center for the Public Sphere and Society at the University of Zurich
fög – Research Center for the Public Sphere and Society is a leading research institution in the field of public relations and communication research at the University of Zurich.
- Prof. Dr. Mark Eisenegger, Chairman of the foundation board and institute director, full professor at the IKMZ of the University of Zurich
- lic. phil. Daniel Vogler, Research director